Retention Machine

Want to scale your email marketing whilst keeping operating costs low? We’re a fully managed service that generates recurring revenue from your existing customers and unlocking untapped opportunities through our 3 step process.

Unlock Email Automation

Here we build out the full suite of automated email programs allowing you to unlock revenue potential by delivering the relevant emails for each point in the customer journey.

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Enhance Email Templates

Our design team with 5 years experience building templates for the UK’s largest ecommerce brands. We rebuild your emails to give the best visual experience to represent your brand.

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Scale Revenue to
365 Days Per Year

Align or create your calendar of email content to build out your newsletter strategy and ensure this channel is generating revenue for your brand all year round.

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How We Work

Retention Machine is a fully-managed email marketing agency for ecommerce brands. We focus on getting your customers to come back, spend more and more often using our 3 step growth process so that brands can add 20%+ in additional revenue.

Unlock

Here’s where we build out your full automated suite of emails.

The goal is to have half of your email revenue coming from these flows. At each point in the customer journey, we’ll put in place customised automated flows to help deliver the right messaging to each customer.

This includes revamping, creating and optimising the core automated flows including welcome, cart abandonment, browse abandonment, post purchases, at risk, win back and VIP.

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Enhance

Here is where we focus on designing brand new HTML email templates for automation and broadcast emails.

Design shouldn’t be a limiting factor in conveying your credibility and message, so we can build master templates or one off customised templates for you to use for automation and broadcast email - capitalising on the 5 years industry experience in doing this for the world’s largest brands.

Growth

The final piece is the growth phase.

With your automated email now firing, it’s time to focus on the second piece of the equation - broadcast campaigns. We build your email content calendar to allow you to send out profitable campaigns to the people that want to hear from you - your audience.

Combining new content, offers, holidays or anything else - allowing you to generate money 365 days a year.

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Our Services

As an ecommerce brand owner, you have an audience of people who are dying to hear from you. Chances are, if someone subscribed to your list they’ve either bought from you, or have at least thought about it. You need to be making the most of this.
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In a world where ad costs are rising, and an estimated 30% of every pound made by brands goes straight back into paid channels - it’s more important than ever to make sure email is your most profitable channel.
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You may have heard it’s easier to sell to someone that’s already bought from you. We are a fully done-for-you ecommerce email marketing service where we completely take over your email marketing operation. Allowing you to take advantage of this.
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You won’t have to hire multiple contractors/agencies/employees or worry about doing any work yourself. We’ll handle all of the analysis, strategy, creative, coding, flows, campaigns, and more… all in one place.
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We have a combined 10 years ecommerce experience and have worked for the last 3 specifically on helping the largest brands in the UK to retain their customers.